Project Context
Vivu Journeys and Victoria Hoi An are established names in Vietnam’s tourism landscape and both belong to Thien Minh Group. RED Agency developed a renewed market presence while respecting the equity each brand had already built.
RED Agency’s Role
Brand repositioning strategy
New visual identity system
Website design
Photography and key visual production
Sales collateral design
Project Snapshot
2
increase in brand recognition
5
brand and digital workstreams
Client
Vivu Journeys & Victoria Hoi An
Service
Rebranding & Website Design